In the United States, 1 in 5 fruits and vegetables grown don't fit grocery stores' strict cosmetic standards -- the crooked carrot, the curvy cucumber, the undersized apple -- usually causing them to go to waste. Imperfect's mission is to find a home for these "ugly" fruits and veggies, starting with our produce delivery subscription in the Bay. And because they look a little funny, you get the 30-50% off!